This is by far the most glamorous element in the Fashion Experience. Each of the 8 national designers are selected because of their position in the market, their experience and their current media profile.
Celebrated designers such as Terrence Bray, David Tlale, Kluk CGDT, Zama Mathe, Gideon, Colleen Eitzen, Paledi Segapo, Leigh Schubert, Karen Monk Klijnstra, Sibu Msimang, Vino Moodley, Gavin Rajah and many others have participated in the event. Each designer shows a distinct and individual interpretation of the theme and showcases their work at the Fashion Showcase and again on raceday on the main stage at the Vodacom Durban July and in the Vodacom VIP Paddock.
Each are required to design a small range that consists of a showstopper and a raceday ensemble for a couple, it may only be shown first at the Vodacom Durban July Fashion Showcase. As always, the media focus is on this group and they set the trend and standard of the fashion.
We invited 3 out of province designers, with the balance of designers coming from Durban. We never show the same Durban designer 2 years in succession.
The designers in the Vodacom Durban July Invited Designer Showcase will present their creations on the Action Stage on Vodacom Durban July day and will each be presented with a Huawei P10 Lite Smartphone from Huawei and Vodacom, R5 000 from Gold Circle, a R1 000 gift card from Gateway – Theatre of Shopping and a Clarins Hamper valued at R1500.